Googie and neon sign preservation and museums

One of our favorite mid-century things are Googie signs. There are plenty of photos out there, but one thing is certain and it’s that they’re a dying breed and ripe for preservation efforts. In case you’re not familiar with the term, “Googie” architecture, approximately from 1950-1970, is a futuristic or ultramodern derivative of art moderne and International Style architecture, originating in California in the late 1940s. While using the materials and design vocabulary of other contemporary styles, its jaunty forms and bold streamlining evoked a highly optimistic aspiration to an…

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