The Mad Men Effect on interior design

Mary-Frances O'Dea

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Just in case you’ve been hiding under a rock, Mad Men is set in 1960s New York, the sexy, stylized and provocative series follows the lives of the ruthlessly competitive men and women of Madison Avenue advertising, an ego-driven world where key players make an art of the sell.   The series also depicts authentically the roles of men and women in this era while exploring the true human nature beneath the guise of 1960s traditional family values.

The fantastic sets and styling has had a huge impact onto trends in home decor.   In the latest issue of the UK magazine MidCentury an article titled “The Mad Men Effect,” in which author “Huma Qureshi assesses the impact of this stylized drama on our home décor.”

“I want to make Mad Men look real, as if the people really have those pieces. It’s important that they be imperfect,not iconic.” Set Designer Amy Wells

The rest of the article (along with a few more interesting “samples” is available here…

And  I had to grab this picture because isn’t Peter’s lamp awesome – any idea where I can get one?

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